dap wins hybrid mail project

decision analysis partners was awarded a project by an undisclosed client to provide a feasibility assessment of USPS’s current hybrid mail products and the potential consequences of ‘converting’ current USPS products into the hybrid ‘space’.

The team will estimate the addressable market for USPS’s current hybrid mail products as well as potential conversion. We will identify current barriers to hybrid mail solutions and propose strategies for overcoming them.

More information on the project page.